Fleeing The Social Scene

I just found out that the tool i’ve wished was out for PC (it was previously Mac only) was finally released in public beta for PC. Linotype FontExplorerX.

Now i’ve wanted a tool like this for so long now. I hate how in Photoshop you see all your fonts listed in a generic font giving you no idication of how they may look for a given logo or typesetting. This little tool helps out with that. In a interface very much like iTunes, you can type in the desired text, and scroll through your available fonts and see what the text will look like. I’m gonna be loving this one, i can tell.

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Residual Income. Passive Income. Whatever you want to call it, i’d like to make it.

Residual Income?

It’s the money you make while you’re watching Florida win yet another NCAA Championship, the cash you’re making while you’re in the shower, or while you’re eating your Cheerios in the morning. Scott Allen from about.com describes it as

Residual income is revenue that occurs over time from work done one time.

Affilliate networks, Pay Per Click ad networks, AGLOCO, all are examples. You get to just make your posts, write what you feel like, continue being a blogger. The residual income does the rest. Oh you know, the reader either signs up for the network with your referral ID, or they click on your ads, you make that money.

How do we make this money?

Yes and no. Yes more clicks means more money, but it’s more than that. It’s taken me a while to realize this more readers means more clicks. Let’s say a reader has a 2% chance of being interested in your ads, and therefore clicking on them. Given that assumption, let’s look at some numbers:

350 pageviews per week x 2% = 7 clicks
1000 pageviews per week x 2% = 20 clicks
15000 pageviews per week x 2% = 300 clicks

So what does this tell us? Well the better your writing, the chances are you will have more readers. The more popular your blog the more clicks you should be getting, and therefore you should be making more money.

Popularity: 2% [?]

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