According to the current (as of 11:58pm EST on 5/1/07) wikipedia page HDDVD Night is “HD-DVD Night is an event on the website digg.com. It started when thousands of so-called “fans” of the site decided that the site should no longer be in existence. Why? Because they believe that protecting oneself from legal trouble infringed on their right to “free speech”. However, they failed to realize that digg.com can allow whatever the flip they want on their own site.”

Now what can any blogger or anyone who runs a site that wants decent traffic get from this ordeal? Lots!

The reader controls the content. If you post something and the reader doesn’t like changes you’ve made, or what you’ve posted, they can do something about it. Reader influence of sites particularly on Digg has ranged from the introduction of the “auto-bury” feature for sites which Digg users seemed to think were getting too many front page spots (I personally think it was BS) to tonight’s fiasco!

Moderating your content can backfire. Well Kevin, let’s look at it this way; you moderated your content to protect your investments. I can’t say I blame you. However your readers wanted this information. By taking it away from them only made them want it more. Now it’s everywhere! Protecting yourself from what your readers were Digging only seemed to come around and bite you in the ass, huh?

Lastly, content posted on the Internet is NEVER deleted. I’ve caught myself screwing up my own blogs with trying to delete posts that were either permalinked, or my RSS caught them. It is a mess, content is never gone. Well, Digg proved this little feature of the Internet tonight.

So readers of mine, i’m glad you’re here. Take in these little tid bits of information, keep them near and dear to your hearts. Remember, they may not always be important; but when they aren’t followed total mayhem may ensue.

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